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HR agency: full range of marketing services to get international

Successful entry into a new market for HR agency.

more international projects
total number of company projects increased
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The goal:

Full-service digital marketing promotion for the company’s entry into the European market


  • 1.

    Marketing analysis

  • 2.

    Digital marketing strategy

  • 3.

    SMM promotion

  • 4.

    SEO optimization

  • 5.



  • 1.

    Marketing strategy creation

  • 2.

    Сonsolidation of a position in the European market

  • 3.

    Brand positioning creation

  • 4.

    Strengthening the unique selling proposition


more international projects

Sustainable and strong brand positioning in a new market.


total number of company projects increased

Planned growth and expansion of the company.

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How we did it

The agency was faced with the question of opening a representative office in Europe and entering a new market. Initially, the company did not have a full-fledged marketer on its staff, so its promotion could have been more linear. That’s why, Vest Rost needed a clear, professional marketing strategy to become a sustainable player in the European market.

For the recruiting agency project, UWP Digital created a marketing strategy from scratch, revised and strengthened the company’s positioning in the market, created a budget plan, and introduced innovative changes to the agency’s digital platforms.

As a result of the marketing strategy UWP Digital: created a brand book, rebranded existing social networks and the website, worked out all the disadvantages of each of the company’s services, and SEO optimization.

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Thanks to strong brand positioning and expansion of advertising opportunities, Vest Rost increased the number of international projects by 20%, opened a representative office in Europe, and steadily took its position in the niche.

Over the past two years, the company has not only retained existing employees but also expanded its staff.

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