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Dental clinic: social media that work for you
How we built a Marketing Funnel with Social Media.
The goal:
Introduce the company to a new audience and increase its customer base.
Tools:
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1.
SMM strategy development
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2.
Targeted advertising
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3.
Content marketing
Tasks:
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1.
Creation of social networks from scratch
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2.
Creation of a unique selling proposition
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3.
Increasing brand awareness
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4.
Attract new customers
Increasing the number of customers
How we did it
Estomatology is a relatively young dental clinic in the Ukrainian market.
However, thanks to its approach and innovative program, it has become a service center for the Pechersky district of Kyiv. In addition to dental procedures, the program includes a nutrition plan to maintain healthy teeth. The doctors are sure that the secret to healthy teeth lies precisely in an integrated approach.
For the dental clinic, UWP Digital created pages on social platforms from scratch, developed a visual, filled with content, and introduced headings to increase and retain the customers attention.
The emphasis on social platforms, conveying the value of their services, and setting themselves apart from competitors was supposed to ensure a stable influx of customers and increase brand awareness.
UWP Digital also launched several successful advertising campaigns with high conversion and low cost per lead.
Thanks to competent promotion, the number of subscribers has increased, and the client base of Estomatology has expanded.
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