Crypto Marketing: How to double token value using twitter influencer marketing?

According to the signed NDA, UWP Digital is not allowed to disclose the client’s name and the details of this project. However, we have the right to highlight our results in the company’s case studies without directly mentioning the client’s company name.

In the world of cryptocurrency markets, there are specific rules and platforms for interaction. One of the most effective platforms for promoting cryptocurrency projects is Twitter.

Twitter serves as a news dissemination network for the cryptocurrency world and facilitates collaborations with influencers. Collaborating with influencers on this platform helps generate excitement and raise project visibility.

The marketing strategy for UWP Digital was built around influencer marketing. To begin with, we had to select the right influencers, analyze their audience and level of loyalty.

The marketing strategy for the cryptocurrency project included сollecting and analyzing influencers on the domestic market, including over 1000 participants; creating necessary content for each influencer; implementing a development schedule and monitoring the placement and analyzing marketing activities.

As a result of implementing the marketing strategy, we achieved remarkable outcomes. Through careful analysis of influencers and thoughtful posts, we reached a massive audience, leading to a more than 10-fold increase in sales volume. The token value doubled from $0.22 to $0.46 US dollars, while the sales volume surged from $70 million to $784 million US dollars.